Challenge

A leading American supplier of building materials faced a sudden disruption. Their existing print provider—responsible for mission-critical branding and operational materials—was lost, along with all of the company’s original design files.

This presented an immediate risk:

• Lost Brand Assets: Without vector-ready designs, the supplier risked inconsistency across thousands of branded assets.
• Operational Impact: The supplier depended on large-scale printed materials to support its construction and infrastructure projects nationwide.
• Time Sensitivity: Delays in restoring print capabilities would have a direct effect on logistics, safety, and day-to-day operations.

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Approach

DeSoto stepped in quickly to restore stability and protect the supplier’s brand and operations. Our team:

• Rebuilt Vector-Ready Designs: Recreated lost branding files in scalable, high-quality vector formats to ensure consistency and print accuracy.
• Secured Reliable Print Partner: Identified, vetted, and established a new relationship with a print house capable of handling the supplier’s high-volume requirements.
• Ensured Continuity: Coordinated production so the supplier’s large orders could resume without further delay.
• Future Protection: Established processes to safeguard and archive digital design assets, ensuring the company would never again be dependent on a single vendor.

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Results

The intervention delivered both immediate recovery and long-term stability:

• Business Continuity Restored: Print production resumed quickly, preventing disruption to nationwide operations.
• Brand Integrity Protected: Rebuilt vector designs ensured consistent, professional branding across all assets.
• Reliable Vendor Secured: The supplier now has a trusted print partner capable of supporting ongoing demand.
• Future Resilience: Digital safeguards and asset management prevent future risks of data or design loss.
• Confidence Rebuilt: Leadership gained assurance that operational and brand-critical materials are secure and scalable.

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